See attached (gallery.png).
The idea is that we print these in large numbers, distrubite them with other campaign materials to universities etc., and encourage people to label restrictive products with them. This included blu-ray movies, flat screen tvs, proprietary software, camcorders with proprietary codecs, etc., etc,.
Its important that they aren't too obvious, in my view, so that people can at least manage to sticker plenty of products before being detected. Ideally the stickers would be noticed by shoppers, but not by shop staff, and so remain on display for many days.
Thoughts? Both files should be in the tdwyt git repo shortly.
Designers@: This relates to our They Dont Want You To campaign (http://theydontwantyou.to). This is aimed at students and should be launched later this year.
Best,
Sam.
I really like the idea. What do you think of this version? I think it's a little closer to the look and language of what you're trying to recreate.
I'm using the following typeface, if you'd like to use it. Compacta from http://www.aka-acid.com/textfonts.html
Let me know what you think; and if there's anything that I can do to help.
. Chris
On Thu, Aug 1, 2013 at 4:29 PM, Sam Tuke samtuke@fsfe.org wrote:
See attached (gallery.png).
The idea is that we print these in large numbers, distrubite them with other campaign materials to universities etc., and encourage people to label restrictive products with them. This included blu-ray movies, flat screen tvs, proprietary software, camcorders with proprietary codecs, etc., etc,.
Its important that they aren't too obvious, in my view, so that people can at least manage to sticker plenty of products before being detected. Ideally the stickers would be noticed by shoppers, but not by shop staff, and so remain on display for many days.
Thoughts? Both files should be in the tdwyt git repo shortly.
Designers@: This relates to our They Dont Want You To campaign (http://theydontwantyou.to). This is aimed at students and should be launched later this year.
Best,
Sam.
Sam Tuke Campaign Manager Free Software Foundation Europe IM : samtuke@jabber.fsfe.org Latest UK Free Software news: uk.fsfe.org Is freedom important to you? Join the fellowship.fsfe.org
Designers mailing list Designers@fsfeurope.org https://mail.fsfeurope.org/mailman/listinfo/designers
* Torsten Grote Torsten.Grote@fsfe.org [2013-08-06 21:46:44 +0200]:
On Monday 05 August 2013 23:20:10 Chris Hayes wrote:
Let me know what you think; and if there's anything that I can do to help.
Great work Chris! I like your version!
I also like them!! Matthias
Hey
On 08/06/13 00:20, Chris Hayes wrote:
I really like the idea. What do you think of this version? I think it's a little closer to the look and language of what you're trying to recreate.
Nice one, but I really like the message freedom not included. I think that it would really be a pity not to use it!
Best Lucile
On 01/08/13 17:29, Sam Tuke wrote:
See attached (gallery.png).
The idea is that we print these in large numbers, distrubite them with other campaign materials to universities etc., and encourage people to label restrictive products with them. This included blu-ray movies, flat screen tvs, proprietary software, camcorders with proprietary codecs, etc., etc,.
Its important that they aren't too obvious, in my view, so that people can at least manage to sticker plenty of products before being detected. Ideally the stickers would be noticed by shoppers, but not by shop staff, and so remain on display for many days.
Thoughts? Both files should be in the tdwyt git repo shortly.
#1 and #2 are too close to the original, I think. People just might "overread" the message because they think it is the usual sticker as everywhere else.
That`s why I like #3 most: First, it looks like the normal advisory, but then you read "not included" and you think: what the hell is _not_included_? you read on and you read "freedom" and you think what the hell about "freedom" has to do with this $whatever? And you see a homepage -> you most probably look it up.
best, Erik
I think:
Sams #3 nails it content wise; "FREEDOM + NOT INCLUDED + Link" is brief and clear while still remaining close to the original.
Chris nails it typographically. "Compacta" works much better and also closer to the original.
I made the link a tilted eyecatcher to get the "wait -there is something wrong" feeling instantly and uppercased the text an removed the www for better resamplance and readability.
Find attached my blend of the sticker, Robert
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On 12/08/13 16:38, Robert Martinez wrote:
Chris nails it typographically. "Compacta" works much better and also closer to the original.
+1
I made the link a tilted eyecatcher to get the "wait -there is something wrong" feeling instantly and uppercased the text an removed the www for better resamplance and readability.
Awesome! Pending two queries, I'm happy to print this version:
1. Can we use the Compacta font legally? 2. Do you think people will understand that theydontwantyou.to is a URL if we disclude www. ? The .to TLD name is not well known, after all
Very cool to see this design evolve.
Sam.
- -- Sam Tuke Campaign Manager Free Software Foundation Europe IM : samtuke@jabber.fsfe.org Latest UK Free Software news: uk.fsfe.org Is freedom important to you? Join the fellowship.fsfe.org
On Thu 15 Aug 2013 14:38:51 CEST, Sam Tuke wrote:
Awesome! Pending two queries, I'm happy to print this version:
- Can we use the Compacta font legally?
I assumed Chris chose a free font, and the original webpage says "All fonts are absolutely and utterly for free use" but does not cite a licence. Inside the font files there is a copyright notice; "Copyright Unibrain S.A., January 1993, Version 3.1", and it isn't part of google fonts. My research so far showed it is not a free font (OFL, CC-BY-SA or anything alike) so I replaced it with "Oswald bold" which is free (OFL); https://www.google.com/fonts/specimen/Oswald (three weights available) find attached the font & svg
- Do you think people will understand that theydontwantyou.to is a URL if we disclude www. ? The .to TLD name is not well known, after all
I sacrificed clarity for effect, hoping that people are curious enough to get it dispite the missing www (which becomes more and more an artifact of old times imho). Another reason for me not going for clarity here is because with so few text the long url would jump unto your face before anything else making it look cheap.
-robert
I'm inclined to think that the "Explicit Lyrics" style seems inappropriate when the text is changed to "freedom not included"; for me it's jarring, whereas in Sam's original idea of this design, and in my version, the text made sense with this allusion.
As has been discussed, there are good reasons for changing the text to "freedom not included". Here are some configurations of a design that I feel are more appropriate for use with this slogan. It's still somewhat rough, not a finished design yet.
I've also experimented with using handwritten text for the URL, like it's graffiti.
Let me know what you think.
. Chris
Here's a couple more potential logos for the left-hand side part.
. Chris
On Mon, Aug 26, 2013 at 4:06 PM, Chris Hayes berzerkatives@gmail.comwrote:
I'm inclined to think that the "Explicit Lyrics" style seems inappropriate when the text is changed to "freedom not included"; for me it's jarring, whereas in Sam's original idea of this design, and in my version, the text made sense with this allusion.
As has been discussed, there are good reasons for changing the text to "freedom not included". Here are some configurations of a design that I feel are more appropriate for use with this slogan. It's still somewhat rough, not a finished design yet.
I've also experimented with using handwritten text for the URL, like it's graffiti.
Let me know what you think.
. Chris
Thanks, Torsten.
Please can anyone offer feedback as to which logo/design/form they'd like to see finished, I'll have some time to work on this tomorrow night; so feedback before then would be appreciated, cheers.
. Chris
On 26/08/13 23:52, Chris Hayes wrote:
Please can anyone offer feedback as to which logo/design/form they'd like to see finished, I'll have some time to work on this tomorrow night; so feedback before then would be appreciated, cheers.
I like it, too. It's a different, more blunt approach to stick a warning label onto stuff!
Here is what came to my mind:
* the handwritten url adds to the style and fits well, but it could use some more readability (especially the "THE"in "THEY" and the "TY" in "WANTYOU"). I guess a slightly less artistic, yet individual hand drawn url works better.
* spacing issue: white text has too much space at the bottom
* I prefer the circle version, it feels more official an transports the bureaucratic aspect of: "Dude, due to §1421 we have to warn you, although we don't want to."
hope it helps, robert
I changed the spacing to make the text look more even / justified, and increased the size of the warning triangle box to make it's padding more even. Three language tags (EN etc.) are now aligned.
What do you think? I'd like to integrate Chris' original graffiti style handwriting - its more eyecatching and unusual than the later version in my view.
I included the original for comparison (changes are subtle).
Chris: I hope you don't mind me messing with your source files.
Best,
Sam.
Hi Sam,
Here is the original handwritten text. If you'd like something between the two, I could do some more; I can appreciate what others said about this one being potentially difficult to read.
Here's the source of my original warning sticker set, too.
. Chris Hayes
On Tue, Sep 3, 2013 at 3:25 PM, Sam Tuke samtuke@fsfe.org wrote:
I changed the spacing to make the text look more even / justified, and increased the size of the warning triangle box to make it's padding more even. Three language tags (EN etc.) are now aligned.
What do you think? I'd like to integrate Chris' original graffiti style handwriting - its more eyecatching and unusual than the later version in my view.
I included the original for comparison (changes are subtle).
Chris: I hope you don't mind me messing with your source files.
Best,
Sam.
-- Sam Tuke Campaign Manager Free Software Foundation Europe IM : samtuke@jabber.fsfe.org Latest UK Free Software news: uk.fsfe.org Is freedom important to you? Join the fellowship.fsfe.org
Designers mailing list Designers@fsfeurope.org https://mail.fsfeurope.org/mailman/listinfo/designers
-----BEGIN PGP SIGNED MESSAGE----- Hash: SHA256
On 05/09/13 08:08, Chris Hayes wrote:
Here is the original handwritten text.
Thanks for the sources Chris, I couldn't get it to look quite right, maybe we should just stick with your latest, most easily read version?
I'll ask for feedback in a separate email now.
Sam.
- -- Sam Tuke Campaign Manager Free Software Foundation Europe IM : samtuke@jabber.fsfe.org Latest UK Free Software news: uk.fsfe.org Is freedom important to you? Join the fellowship.fsfe.org
Up to you, I don't mind preparing some additional texts if you try them out.
. Chris
On 11/09/13 08:31, Chris Hayes wrote:
Up to you, I don't mind preparing some additional texts if you try them out.
OK, I was hoping to have time to do more work on these this week, but making plans for the Document Freedom Day meeting on Monday and some issues with our Manchester merchandise stock have kept me occupied instead.
I don't want to be a bottleneck though, so I'll share what I have.
If we slim the border to a minimum around the sticker (maybe 1-2mm whitespace), and position the URL text correctly, then we're ready to do the pre-printing.
We're well over our original deadline now, so the sooner we can get these stickers finalised the better.
I'd be grateful for any help with the tweaking. Chris: whichever hadwriting style you prefer for the URL is fine with me, just so long as it's reasonably readable :)
Best,
Sam.
PS The attached file is in the git repo too
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On 26/08/13 17:06, Chris Hayes wrote:
I'm inclined to think that the "Explicit Lyrics" style seems inappropriate when the text is changed to "freedom not included"; for me it's jarring, whereas in Sam's original idea of this design, and in my version, the text made sense with this allusion.
I see what you mean Chris. Explicit lyrics are more to do with a personality, a contained message, causing offense. The new warning labels relate more to physical danger to the user, the operation of the product, technology contained within, rather than the taste of the content contained. Therefore I agree that your new designs better reflect the "Freedom not included" message - - the form and text are more consistent.
That said I love the explicit lyrics designs that you and Robert drafted; maybe we can use these for something else, online rather than print, or part of an illustration for a leaflet (let's see if the Compacta font people get back to us).
As has been discussed, there are good reasons for changing the text to "freedom not included". Here are some configurations of a design that I feel are more appropriate for use with this slogan. It's still somewhat rough, not a finished design yet.
I think the designs in your first email work very well. The top image of 'freedom_not_included_warning.png' is stark, easily readable, and a good size to be noticable to customers but probably not glaring to shop staff. The form and spacing works very well with the single line of text and the warning triangle to the left.
However, despite my preference for that version, the inclusion of translations would be very helpful (though Polish and Greek would be better than French and Dutch, due to our contacts / distributors). The multilingual version will be harder to perfect due to padding, placement of the triangle, and overall sticker size. However the language abbreviations inside ovals that you used are perfect and official-looking.
Could you try developing the final version of freedom_not_included_warning.png (multilingual, non-inverted, text flowing around warning-triangle)? I suggest decreasing the top margin around "warning", increasing the padding around the "freedom not included" text & translations, and maybe increasing thickness of the url and slightly decreasing height? See what you think, maybe that would make the handwriting harder to read (the benefit would be a slightly smaller and more compact sticker).
As Robert said, the URL could probably be made a bit more readable with a few changes. Adding a visible tail to the 'y' curving upwards out of the black (so it dips out as well as in), and decreasing the length of the H crossbar on its left side so it doesn't cross the T of "They" might help. Just some ideas.
I've also experimented with using handwritten text for the URL, like it's graffiti.
I think this works very well and draws attention to both the URL and the sticker as a whole so people don't overlook it as a genuine and uninteresting manufacturer warning.
Exciting work Chris, thanks for your contributions!
Sam. - -- Sam Tuke Campaign Manager Free Software Foundation Europe IM : samtuke@jabber.fsfe.org Latest UK Free Software news: uk.fsfe.org Is freedom important to you? Join the fellowship.fsfe.org
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Hey Chris, can you attach source files for the original sticker with handwriting (graffiti) designs that you did? I'd like to play around with them - - I really liked the handwriting in that version.
Best,
Sam. - -- Sam Tuke Campaign Manager Free Software Foundation Europe IM : samtuke@jabber.fsfe.org Latest UK Free Software news: uk.fsfe.org Is freedom important to you? Join the fellowship.fsfe.org