Hi There,
I wanted to follow up. You might be familiar with
GetPromotd, our service that helps people increase attendance to their
events, from the emails I've sent. Our clients typically 3 main pains:
they're concerned that they won't receive the attendance they'd like, are
confused about how to use marketing to increase attendance, or they're
frustrated about the time that effective marketing takes.
If
this is the case perhaps an explanation of our services would help. At the
end, if you're interested in learning more, I'd love to talk.
Event Listings
Tons of calendars, from national websites
like Zvents.com to your local radio station, allow people to submit the
details of their events. From flyer images, to descriptions, and even
information on how to buy tickets, event listings allow you to increase web
traffic, get noticed by major search engines like Google, and attract an
audience of people who are already looking for events like yours.
GetPromotd can automatically submit the details of your events to all the
directories in your area which allows you to be present on the most
effective calendars for your event with no effort on your part.
Premium Event Listings
Once your event is listed on these websites,
and sending traffic, the next step would obviously be to do more better.
This is exactly where Premium event listings come in: they allow you to add
relevant content, like videos, while also placing your event in the more
prominent areas on the website like the top of the search results, interest
categories, or the homepage. Premium Event Listings are great for clients
who are already seeing results from free listings.
Press Release
Distribution
Getting press is incredibly difficult: first you have to
find all of the relevant outlets and contacts, then you have to craft a
message, and finally drudge through following up to make the piece happen.
The GertPromotd Media Network makes it easy to get the attention of the
press. We'll approve your press release for relevant content, distribute it
to our network via email, rss feed, and press wire websites, and show you
the exact results of your PR campaign with analytics reports.
Search Ad Management
Search engines like Google are a hub for
purchasing activity. Still, becoming a winning marketer on Google requires
experimentation time and money. GetPromotd saves you the expense, and the
pain of creating an effective campaign, by managing all of your search ad
spend. We'll start from our base of best practices for similar clients,
leverage this into discovering the keywords and ads that people use to
register for your event, and decrease the cost while increasing the results
of your advertising.
Social Media Ad Management
Social
Media is revolutionizing the marketing and advertising space. Whether it's
major social networks, like Facebook, or one of the networks you've never
heard of people in a variety of industries are using social media to create
success. And when it comes to social media success, the fastest path to
building an audience and substantial traffic is with advertising.
GetPromotd will manage social media ad spend, to either gain new
registrations or simply grow your social media following, so that you can
focus on holding a great event and let us take the hassle of getting people
to take action online.
Display Ad Management
It doesn't
take long to realize that visualizations increase the effectiveness of
advertisements. Just look through your TV, the websites you visit, and any
other advertising media: visualizations cause people to take action.
GetPromotd will manage your display advertisements, by placing image ads on
major networks like Google for example, to drive traffic from relevant
websites to hear about your event. Display ads typically work great for
anyone who's holding consumer events, has a following that is active
online, or as a tool to target advertisements to people who have visited
your website but didn't yet take action (retargeting).
Landing
Page Creation
People may click your advertisements, the link in your
event listings, or event find out more about your events via social media.
When this happens do you know where to send the visitors? Do you know what
kind of webpage causes them to take action? GetPromotd can solve this pain
by creating custom landing pages for your events. First, we'll design a
page behind your goals of capturing sales leads, selling tickets, or more.
After that we'll optimize these landing pages by testing landing page
variations (a/b testing). The ultimate goal? To increase the number of
attendees to your events while decreasing the cost of your advertising.
Lead Nurturing
After you capture a new email address, sales
lead, or contact information from another prospective attendee what should
you do? If a lead falls for your events through marketing, and you don't
effectively persuade them to take action, did it really happen? GetPromotd
answers this question with our lead nurturing. We'll setup a system to
persuade your leads, over time, to register for your event with
notifications. Maybe discounts work great for your market. Maybe people
simply need to be reminded, a few times, that you exist. Or, maybe people
need proof that your event is what they want. Regardless of what works best
one thing is for sure: if you're not using lead nurturing you're simply
wasting money.
Everything I mentioned above is merely a
brief explanation into what we do but doesn't describe, specifically, what
we'll do for you. If this is intriguing, and you'd like to learn more,
email me back or visit www.getpromotd.com.
Thanks,
Chris Allen
(512)-813-0616
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